The WorkUp 2027 Atlanta Legal Conference
The WorkUp 2027 is a one-day pre-suit intensive in Atlanta hones in on every critical stage of the process, from the first 24 hours of intake through demand and negotiation. Our top-performing attorneys will lead sessions tackling the essential building blocks of every case and share their proven approaches to maximizing value through each step of the process.
How long has this event been running?
The WorkUp 2027 is our inaugural event in Atlanta.
I am a legal vendor. Can I purchase an Attendee ticket?
No. If you are a legal vendor, you can only attend as a sponsor. For sponsorship opportunities, please reach out to Carson Bayer-Gillespie at c.bayergillespie@forthepeople.com.
Is my ticket refundable?
Our cancellation/refund policy is as follows:
Cancellation requests received on or before February 25, 2027, will receive a full refund minus a processing fee. February 25, 2027, fees are non-refundable. If you have any other questions, please contact Cristen Perez at cperez@forthepeople.com.
What is The WorkUp 2027?
The WorkUp is a one-day pre-suit intensive that hones in on every critical stage of the process, from the first 24 hours of intake through demand and negotiation. Our top-performing attorneys will lead sessions tackling the essential building blocks of every case and share their proven approaches to maximizing value through each step of the process.
What personal injury pre-suit strategies will be covered at The WorkUp?
- Create efficiencies and scale case volume and success from liability investigations to case assignments. Led by Managing Partner of Nashville & Bowling Green, Kelli Lester.
- Bolster your ability to maximize damages by deepening your knowledge of the medical anatomy of your client’s injuries. Led by Director of Personal Injury-Georgia, Matthew Grossman.
- Convert insider knowledge from former defense counsel into a battle-tested framework for pre-suit negotiations and demand drafting. Led by Trial Attorney Jennifer Rosinski.
- Tell the story of your client’s non-medical damages, and tackle property damage, lost wages, and loss of use. Led by Trial Attorney Anekke Saltzstein.
- When and how to flip a case from pre-suit to litigation, including our decision-making process and knowledge transfer to ensure a smooth transition. Led by Director of Pre-Suit Operations Amanda Rooney.
Who should attend the WorkUp 2027?
- Seasoned injury attorneys looking to maximize case values
- Trial attorneys building their pre-suit processes
- Solo practitioners looking to systemize their practice
- Case managers and staff on the forefront of your cases
When and where is The WorkUp 2027?
The WorkUp 2027 Kick Off Party is on Wednesday March 10th at Bless Your Heart Rooftop at Hotel Phoenix from 5:30-7:30 PM. The conference sessions begin 8:00 AM on March 11, 2027, in Atlanta, Georgia, at the Mercedes-Benz Stadium.
How much are tickets for The WorkUp 2027?
$799 for regular pricing, $699 for early bird pricing.
Keith Mitnik is recognized by his peers as one of the best trial lawyers in the country. As the Senior Trial Lawyer for the largest personal injury firm in America, Morgan & Morgan, he tries an extraordinary number of cases a year.
When Keith is not spending his time trying cases, he is inventing new ways to win them. How do we make the difference? By presenting the facts in a way that jurors reach the right conclusions from them. Presenting all-new advancements, Keith will lay out the process for making that happen over two days of sessions.
Any plaintiff’s lawyer can achieve consistent million-dollar-plus verdicts with the right foundation. In this living proof segment, Grant shares how he took Keith Mitnik’s proven trial frameworks, made them his own, and secured 32 evidence-based, common-sense verdicts exceeding one million dollars in the last 24 months.
Built on Keith’s core principles, this session delivers real-world takeaways that show these results are attainable for lawyers willing to do the work. Grant will share lessons from the courtroom to demonstrate how these outcomes can be achieved in any venue across the country.
Jennifer Rosinski is a Board Certified Civil Trial Lawyer, a distinction earned by fewer than 2% of Florida attorneys, and one of the few female attorneys to hold the honor. She has been named a Super Lawyers Rising Star and is a member of The National Trial Lawyers Top 100 Civil Plaintiff Lawyers in Florida.
Following a successful first season as co-host of The Art of Outsmarting webinar series, Jennifer joins Keith on stage to share her expertise. Before joining Morgan & Morgan, she spent nearly 10 years as a defense lawyer and in-house counsel, gaining deep insight into how insurers assess and value claims. She recently secured a $7 million jury verdict in Broward County for a minor injured by a drunk driver in a rideshare crash.
Xavi Navarro brings over two decades of experience spanning the finance, technology, and legal sectors. Hei has helped his firm’s clients secure over $130 million in verdicts. As a co-founder of Momus Analytics, he led the charge on innovative jury selection software for plaintiff attorneys.
In this data-driven session, Xavi will delve into the ‘Momus Principle.’ He’ll explain the science of ‘Emergent Leaders’ in juries, and how to identify them. He’ll also explore the role of the ‘Responsibility Profile’ of potential jurors and the risks they can pose.
Harry Plotkin, the jury consultant top trial lawyers call when they go to court, has helped shape the juries behind some of the largest verdicts in personal injury, employment, and civil rights cases. He’ll lead this session on how combining inclusionary and exclusionary voir dire can maximize impact.
This session will teach you how to effectively explain bias to convince your best jurors that they can fairly judge the defendant and your worst jurors that they’re biased. It starts with how you think about bias and ends with how you frame bias to jurors.
